Born in the Deep. Diver Owned. Be a Good Captain.
Established 2012
The Good Captain Co., headquartered in Santa Barbara, California, was founded by John Hoadley, a career deep-sea diver with over 20 years of field and operational experience in complex marine environments.
We are a professional dive and harvest team specializing in the sustainable collection of Santa Barbara red sea urchin, sea cucumber, and California spiny lobster. Our seafood is responsibly harvested, fully traceable, and delivered directly to premier restaurants and trusted wholesale partners. Supplying high-quality, locally sourced seafood from the Channel Islands while maintaining long-term ocean stewardship is fundamental to our work.
In addition to commercial harvesting, The Good Captain Co. delivers specialized marine and subsea contracting services in California and abroad. Our operations include oceanographic and expedition support, scientific diving and subsea survey, underwater mapping and exploration, Department of Defense marine operations support, ecological restoration, and marine debris and ghost gear recovery.
Ocean Stakeholder
The Good Captain Co. is committed to the responsible stewardship of California’s coastal ecosystems and the advancement of transparent, sustainable domestic fisheries.
The Santa Barbara Channel and surrounding California waters are among the most carefully managed marine regions in the world, guided by science-based regulation and long-term ecological monitoring. These environments support vibrant underwater ecosystems sustained through selective harvest methods and responsible resource management.
The Channel Islands fleet is composed primarily of small, highly skilled commercial divers and fishermen operating vessels typically under 50 feet with minimal crew. This low-impact approach prioritizes ecological balance while producing seafood recognized for exceptional quality and traceability.
NOAA Fisheries reports that roughly 70–80% of seafood consumed in the United States is imported. Strengthening transparent domestic supply chains plays an important role in supporting sustainability, food security, and ocean stewardship.
We believe understanding where seafood comes from fosters informed choices and deeper connection to the ocean.
Thank you for visiting,
John & Lindsey
Gear for the good captains
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The Emblem Hoody
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- $68.00 USD
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- $68.00 USD
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The Pirate Crew Tee
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- $39.00 USD
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- $39.00 USD
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The Pirate Longsleeve
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- $39.00 USD
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- $39.00 USD
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The Emblem Crew Tee Silver
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- $39.00 USD
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- $39.00 USD
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The Emblem Crew Tee Black
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- $39.00 USD
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- $39.00 USD
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The Good Captain Co. Beau Hat Black
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- $39.00 USD
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- $39.00 USD
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We provide Santa Barbara red sea urchin directly to premier coastal restaurants, including Santa Barbara Shellfish Company, The Boathouse at Hendry’s Beach, and The Santa Barbara Fish House.
Harvested from the Channel Islands and delivered multiple times per week, our seafood moves directly from the vessel to Santa Barbara Harbor and onward to restaurant tanks, maintaining exceptional freshness and full traceability.
Hand Selected, Premium Santa Barbara Seafood
Our divers selectively harvest red sea urchin and California spiny lobster using low-impact methods designed to maintain ecosystem balance while ensuring premium culinary quality.
Each product is individually selected, carefully handled, and landed in Santa Barbara Harbor, reflecting our commitment to precision, sustainability, and excellence.